Maximize Lead Gen at Web3 conferences
Confra provides experienced, industry-native business development managers to attend conferences for you. Confra Sales Representatives represent your company at the conferences you can’t attend, delivering high quality, qualified leads straight to you.
How it works
From preparation to lead-delivery, we take care of it all
Pre-Conference
Approve your Confra Sales Representative, who will learn your business, align on targets and plan every conference day in order to maximise leads.
On-Site Coverage
Your Confra Sales Representative engages with prospects at pre-arranged meetings, booths, side events, and networking sessions.
Post-Conference
Receive warm, qualified leads, ready to meet with you.
Benefits
Quality leads, industry expertise and end-to-end support.
Quality Leads
Pay only for leads that result in meaningful follow-ups.
Deep Industry Expertise
Our Sales Representatives specialize in Fintech, Web3, Cyber-security, iGaming, eCommerce, and more.
Conference Experts
Hundreds of hours of conference experience allows Sales Representatives to make the most of every minute.
Confra Sales Representatives
Sales Representative Bios
Dave
Dave is Confra co-founder, and has spent the last 20 years in tradfi, fintech and crypto sales. He has worked for GE Capital, AWS and Starkware, as well as founding several of his own companies. Dave specializes in Web3 and fintech infrastructure, payments, cloud eCommerce and marketing.
Steve
Steve has spent over 20 years in various Go-To-Market functions across wealth management, payments, fintech and crypto, with both high growth startup like Curv, Upwire & Fordefi as well as global FSIs, including Morgan Stanley, Fiserv, Etrade and Mastercard.
Oliver
Oliver has co-founded and exited two companies, including a b2b lender and cloud optimization platform. He has extensive experience across a range of startups and scale ups, including cloud, cyber-security, b2b lending, and crypto and equity exchange platforms.
Steave
Steave most recently spent 7 years at leading crypto market-maker Keyrock, as an algorithmic trader, product manager, and business development manager. At Keyrock, Steave was responsible for fostering and managing relationships with Tier 1 blockchains, exchanges, and protocols, including Botanix Labs, Bitflyer, Nosana, Mangrove, TraderJoe, Ostium, Kamino.
Joseph
Joseph has spent over 8 years in blockchain and decentralized AI, with a focus on strategic partnerships and ecosystem growth. Most recently, he served in the Strategic Initiatives Offices (SIO) at SingularityNET, a leading decentralized AGI project. Joseph has managed more than 25 high-profile partnerships with organizations like Harvard, Privado ID, Animoca Brands, and Bitgrit.
Azim
Azim has over 15 years of experience working in a range of Go-To-Market roles for high growth Web3 companies including Utila, Copper, HedgeGuard, Kaiko, Talos and others. Azim specializes in driving high value deals in verticals like Web3, data & analytics and financial services.
Tim
Has a background spanning trading, consulting, and early-stage growth, specializing in asset management and market-making. Most recently, Tim led Client Services & Growth at Effecient Frontier, a leading digital asset market maker, where he managed relationships with over 45 crypto projects and exchanges, overseeing $500M+ in daily trading volume.
Pricing
Fixed Conference Fee
Includes Sales Representative fees, flights, accommodation and per diem
Success Fee
Based on qualified leads and deals closed
Get started
Connect with a Conference Sales Representative
FAQ
Confra is for any business that sees conferences as a critical lead generation channel. In general, Confra supports clients across a range of company stages. Here are some of the most common engagement types:
- Scaling teams that want to test new segments, geographies, or products: Growth-stage companies (typically post-Series A) with dedicated Sales Representative teams for major conferences and want to be able to test their ability to scale in new segments, geographies or test new products.
- Resource-constrained teams prioritizing presence: Seed to Series A companies with strong product-market fit that want to have consistent presence at top crypto conferences, but lack the internal bandwidth to attend all of them.
- Founder-led teams needing leverage: Technical or early-stage founders who don’t have the time, ability or skills to represent their company at the most important conferences use Confra to attend for them (or with them).
To date, Confra Sales Representatives have covered conferences across Fintech, Web3, eCommerce, FMCG, iGaming, SaaS, Cloud and Cyber. If we don’t have a Sales Representative with the industry expertise you require, we will find them.
Yes! You will interview and approve the Sales Representative before they can represent you.
Yes! The model works best when a Sales Representative can represent a client across multiple conferences. Their ability to qualify customers, pitch your company, and deliver a high volume of qualified, quality leads will increase over time.
Confra Sales Representatives must be technical and native to your industry. They need to credibly represent your brand, quickly earn trust with target clients and capable of qualifying and closing a lead in a short conversation. To find these Sales Representatives, Confra leverages our extensive network in various industries, to talk to many (many) Sales Representatives, identify those that meet our rigorous standards, align to our customers’ needs, know how to operate in target regions, and then onboard them.
Sure! Confra Sales Representatives are free agents - if we can facilitate a long-term relationship between client and Sales Representative, we’re happy to do so. In that case, Confra charges an industry standard recruiter’s fee.
Confra has two fees: a Conference Fee, which covers everything related to preparing for and attending the conference (Sales Representative onboarding, Sales Representative time at the conference, flights, accommodation, per diem, conference tickets), and a Success Fee, based on number of qualified leads delivered and revenue generated from those leads.
We charge a Lead Fee for meetings booked with qualified leads. The client sets the qualification criteria. We charge a lead fee because a) there’s real value in a lead and 2) we want to make sure our Sales Representative get compensated for doing their job, even if a client isn’t able to close a good lead.
No. Confra is for top of funnel lead generation only. At the end of the conference, the Sales Representative will deliver Telegram groups with you and the lead included, a spreadsheet with the relevant client information, and their observations about the conference. From that point, it will be up to you to follow up and close the leads.
No. Confra Sales Representatives are ‘free agents’ that can take on a variety of project work across different clients, one of whom happens to be Confra. Often Confra Sales Representatives are ex-founders, creating a new company, in between roles or just enjoy the flexibility of project work.